Most non-dual seekers are taught only one path: Neti Neti.
“Neti, Neti” means “not this, not this.” You are not the body. Not the mind. Not the ego. Not even consciousness. It is a path of radical denial. You subtract everything until you reach the void, and they call that liberation.
But taken to its extreme, Neti Neti is fundamentally anti-life. It creates a massive fracture between the spiritual and the mundane. It leads to spiritual bypassing, emotional flatness, and actual dissociation. People end up rejecting their own humanity, neglecting their physical needs, and treating the world like an illusion to be escaped.
But there is another way. A vastly superior way.
It is called Iti Iti — “thus, thus” or “this, this.” It is the path of radical acceptance.
Instead of rejecting the human experience to realize the divine, you affirm the human experience as the divine. You don’t subtract. You integrate. You say “Yes” to all of it.
The Self Realization Mantra is the ultimate Iti Iti technology. It doesn’t ask you to negate reality. It asks you to claim it:
I Am Thee Iself. — Yes, I am this individual focal point of conscious awareness.
I Am Thee Allself. — Yes, I am the expansive, interconnected field of universal consciousness.
I Am Thee Godself. — Yes, I am the active, creative power of the divine.
I Am Thee Noself. — Yes, I am the transcendent, formless void from which all arises.
I Am Thee Amness. — Yes, I am the sourceless source of existence itself.
Look at how this handles the physical body.
Materialism says, “I am the body.”
Neti Neti says, “I am not the body,” leading to dissociation.
The Self Realization Mantra says, “The Iself has a body.”
The body is the vehicle. Because the Iself has a body, we accept it fully. We take care of it. We let it experience pleasure, pain, touch, and taste. We don’t reject the physical as an illusion. But because the Iself is not actually the body, we aren’t terrified of death. We are fully embodied, yet spiritually sovereign.
But what about the Allself? From the universal perspective, I AM everyone and everything. I AM the body.
Is that a conflict? No. It’s the beauty of the architecture.
Materialism says “I AM the body” and stops there. Neti Neti says “I am NOT the body” and stops there.
The Self Realization Mantra says: From the Iself perspective, I HAVE a body. From the Allself perspective, I AM the body.
You don’t have to collapse these perspectives into one rigid rule. You hold both. You are the specific focal point driving a vehicle, AND you are the universal field that encompasses all vehicles.
Neti Neti is the path of radical denial. Iti Iti is the path of radical acceptance.
You don’t have to reject the world to be free. You just have to fully accept it as the playground of the Self. The Self Realization Mantra is the ultimate “Yes” to existence.
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